Designed a fresh, sophisticated brand identity, including a custom logo suite, refined color palette, and branded assets that embody Texas pride while appealing to a broader audience.
Created fresh product labels that put the focus on the colorful confections, and digital mockups to enhance the presentation of SWEETE Gifts’ signature products and seasonal collections.
Developed a cohesive marketing strategy to drive engagement and increase brand awareness.
Built a seamless, user-friendly online store with bold visuals, intuitive navigation, and an optimized checkout experience to simplify the gifting process for customers.
Provided strategic guidance to expand SWEETE Gifts’ reach, targeting corporate clients, Texas universities, and event planners to establish new revenue streams and long-term brand growth.
A Vibrant, User-Friendly Squarespace eCommerce Site
Take Two Creative designed and built a bold, colorful, and seamlessly navigable Squarespace eCommerce website for SWEETE Gifts, making it easier than ever for customers to shop and explore Eve’s custom candy creations. Optimized for SEO and mobile responsiveness, the site features streamlined product pages with stunning visuals, an engaging blog, and a compelling About page sharing Eve’s story. Integrated with a live Instagram feed, TV appearance, and promotional blog posts, the new site enhances brand engagement while being simple for the client to manage and update. From custom product mockups to an upgraded support page that inspires community giving, this eye-catching digital storefront ensures SWEETE Gifts stands out and continues to grow.
Take Two Creative developed an engaging newsletter strategy for SWEETE Gifts, designed to highlight seasonal products, special promotions, events, and fundraisers. Each newsletter serves as a cross-channel marketing tool. With vibrant visuals and direct calls to action, these emails drive traffic, boost sales, and keep customers excited for what’s next.
